Shopper Marketing Media Launches Category Exclusivity Program, Limits Participation to 12 CPG Brands
Shopper Marketing Media has expanded its leadership team with the appointment of Cassandra Gallagher as Vice President of Partnerships and Growth.
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Shopper Marketing Media and Datalytica Launch the CICC State of the Industry Report Digital Companion
Multi touch attribution connects every shopper touchpoint, revealing how each channel works together to drive real results and smarter marketing decisions.
Win Holiday 2025: Shopper Marketing in the Age of Intentional Buying
Holiday shopping in 2025 is shaped by caution and control. Consumers want value confidence, product confidence, and convenience. Show up early or you’re invisible.
Win Holiday 2025: Shopper Marketing in the Age of Intentional Buying Read Post »
Retail Media for Small and Mid-Sized CPGs in Canada
Retail media is now a core growth driver. Learn how brands of all sizes unlock growth by turning data into actionable retail media strategies.
Retail Media for Small and Mid-Sized CPGs in Canada Read Post »